Create a responsive LED dress for House of Fraser and the BAFTA red carpet
Organic natural lighting patterns designed to respond to movement of the dress
Custom battery powered electronics were created and embedded
Motion sensor data was programmed to create RGB bitmaps, outputted to an array of LEDs.
One of the first responsive wearable devices
- Millions of people watched the dress live on the red carpet at the Baftas
- Live television appearances on shows such as Lorraine (1.1m viewers)
- extensive coverage in the mainstream media including the Mail Online, Grazia, Cosmopolitan...
Created in just 4 weeks
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