To design and build a unique new boxing experience. Enabling the audience to use a real punch bag to compete against the timer and Rico Verhoeven for a high score!
We created a user interface showing users where they've punched, their time left and score. These 'punches' are then projection mapped onto Rico's wax figure.
Custom electronics were designed, built and integrated into a real punch bag. The challenge being to create a robust system that people are encouraged to punch! These sensors enable the system to track people's punches. This information drives the user interface and projection mapping.
International press gathered for the launch and thousands of visitors all year round, will interact with the experience at Madame Tussauds Amsterdam.